The Bump vs What to Expect: how do they compare?
The Bump and What to Expect are both listed on HerFound, and both carry facts sourced from their own pages. Same for both: there is a free version. On selling data, the same for both: says it may sell personal data. Last checked Nov 12, 2026.
Updated . We don't pick a winner or publish ratings. This sets out what each company says, side by side.
Side by side
| What it is | A pregnancy and baby tracker: weekly updates, planning tools, a registry and forums | A pregnancy and baby tracker: week-by-week guidance, logging tools and community groups |
|---|---|---|
| Price model | Free | Free |
| Platforms | iOS, Android, Web | iOS, Android, Web |
| Free version | There is a free version. | There is a free version. |
| Selling personal data | Says it may sell personal data. | Says it may sell personal data. |
| Advertising | Says some data is used or shared for advertising. | Says some data is used or shared for advertising. |
| Deleting your data | You can ask the company to delete your data. | You can ask the company to delete your data. |
| Company based in | — | United States |
| Apple Watch | — | Has an Apple Watch app. |
Sources: each app's own privacy policy, help pages and US App Store listing. Open either app to read the exact passage behind each line and the date we checked it. “—” means we have not sourced that fact yet. This is what each company states, not an audit of what it does.
What The Bump does
Expecting and new parents, and people who are trying to conceive.
- 🍑 Week-by-week tracker with size comparisons and a 3D view
- 📰 Daily articles matched to your week
- ⏱️ Countdown, kick counter, contraction counter and weight gain tracker
- 🥗 Due date calculator and food safety guide
- 📋 Planner+ appointment questions that link to your calendar
- 🎁 A registry that tracks registries across several retailers
- 🍼 Baby tracker for breastfeeding, formula, pumping and nappies, plus a first-year photo album
- 💬 Community forums, including birth month clubs
What What to Expect does
People who are trying to conceive, pregnant, or parenting a baby or toddler.
- 🍋 Week-by-week pregnancy tracker from your due date, with size comparisons, videos and daily tips
- 📓 My Journal for symptoms, weight, medications, appointments and kick counts
- 🍼 Baby tracker for feedings, diaper changes, sleep and tummy time
- 📆 Month-by-month guides for the first year and the toddler stage
- 👩👩👧 Community groups, including birth-month groups by due date
- 🎁 Registry checklist and registry builder
- 🧮 Ovulation, due date and pregnancy weight gain calculators
- 🩺 Articles reviewed by a medical review board
The Bump vs What to Expect: common questions
The Bump: there is a free version. What to Expect: there is a free version.
The Bump says it may sell personal data. What to Expect says it may sell personal data. This is what each company states in its own policy, not an audit.