BabyCenter vs What to Expect: how do they compare?
BabyCenter and What to Expect are both listed on HerFound, and both carry facts sourced from their own pages. Same for both: there is a free version. On selling data, the same for both: says it may sell personal data. Last checked Nov 12, 2026.
Updated . We don't pick a winner or publish ratings. This sets out what each company says, side by side.
Side by side
 BabyCenter |  What to Expect | |
|---|---|---|
| What it is | A pregnancy and baby tracker: week-by-week updates, handy tools, articles and a parent community. | A pregnancy and baby tracker: week-by-week guidance, logging tools and community groups |
| Price model | Free | Free |
| Platforms | iOS, Android, Web | iOS, Android, Web |
| Free version | There is a free version. | There is a free version. |
| Selling personal data | Says it may sell personal data. | Says it may sell personal data. |
| Advertising | Says some data is used or shared for advertising. | Says some data is used or shared for advertising. |
| Deleting your data | You can ask the company to delete your data. | You can ask the company to delete your data. |
| Company based in | — | United States |
| Apple Watch | — | Has an Apple Watch app. |
Sources: each app's own privacy policy, help pages and US App Store listing. Open either app to read the exact passage behind each line and the date we checked it. “—” means we have not sourced that fact yet. This is what each company states, not an audit of what it does.
What BabyCenter does
People who are planning a pregnancy, pregnant, or parenting a baby or toddler.
- 📅 Week-by-week pregnancy updates with 3-D fetal development videos
- 🗓️ A pregnancy calendar for your appointments and symptoms
- 👣 A kick counter and a contraction timer
- 📈 A growth tracker for your baby's size, development and milestones
- 🍼 Sleep and feeding guides, plus a place to keep memories
- 💬 Birth Clubs that group you with parents due the same month
- 🌸 Ovulation and due date calculators
- 👶 A baby name finder and a registry tool
What What to Expect does
People who are trying to conceive, pregnant, or parenting a baby or toddler.
- 🍋 Week-by-week pregnancy tracker from your due date, with size comparisons, videos and daily tips
- 📓 My Journal for symptoms, weight, medications, appointments and kick counts
- 🍼 Baby tracker for feedings, diaper changes, sleep and tummy time
- 📆 Month-by-month guides for the first year and the toddler stage
- 👩👩👧 Community groups, including birth-month groups by due date
- 🎁 Registry checklist and registry builder
- 🧮 Ovulation, due date and pregnancy weight gain calculators
- 🩺 Articles reviewed by a medical review board
BabyCenter vs What to Expect: common questions
BabyCenter: there is a free version. What to Expect: there is a free version.
BabyCenter says it may sell personal data. What to Expect says it may sell personal data. This is what each company states in its own policy, not an audit.