Finch
A self-care pet app: grow a little bird by taking care of yourself.
4.9· 775,539 ratings on the App StoreQuick facts
- Free version
- Doesn't sell your data
- Some data used for ads
- On-device option
- Account optional
- Delete your account in the app
From Finch's own pages, checked . See the sources
What is Finch?
Finch is a self-care app with a little bird who grows as you look after yourself 🐣🌱 Set small daily goals, like drinking water or going outside, and every one you tick off gives your bird energy for an adventure it comes back to tell you about. You'll also find reflection prompts, breathing exercises, soundscapes and a focus timer, plus friends to send good vibes to. The core self-care features are free, and an optional Finch Plus subscription adds more prompts, activities and customisation. Made by Finch Care PBC for iPhone and Android.
Screenshots
Screenshots from the App Store.
Who Finch is for
People who want help taking small daily self-care steps, with a virtual pet that grows as they look after themselves.
What Finch does
- Set small personal goals each day and check them off
- Your bird goes on adventures powered by your goals, then shares a story
- Reflection and journaling prompts
- Breathing exercises, soundscapes and a focus timer
- Add friends and send them good vibes
- Dress your bird, decorate its home and join seasonal events
- Optional Finch Plus for extra prompts, timer options and customisation
Finch pricing
Prices change and differ by country. Each line shows where and when we read it.
- Free version
There is a free version.
Official site FAQ; Finch Plus is an optional subscription.
“Finch’s core self-care features are free. You can care for your bird, set goals, write reflections, send good vibes to friends, and take part in seasonal events without a paid subscription.”
Source: finchcare.com · checked Nov 11, 2026
- Paid plan
$9.99/month or $69.99/year
Finch Plus, official help centre pricing article.
“Yearly Subscription: $69.99 USD ⏱️ Monthly Subscription: $9.99 USD”
Source: help.finchcare.com · checked Nov 11, 2026
Finch privacy: what the company says about your data
Taken from Finch's own published pages, with the exact passage each line rests on. This is a summary of what the company states, not an audit of what it does.
- Selling personal data
Says it does not sell personal data.
The policy adds that sharing data with advertising partners "may be considered a sale" under certain regulations.
“We do not sell, rent, license, or lease your personal information to third parties.”
Source: befinch.notion.site · checked Nov 11, 2026
- Advertising
Says some data is used or shared for advertising.
For personalised ads promoting Finch itself; the policy says Finch does not run ads for other companies in its services.
“We may share Identification Information and Internet Activity Information with social media platforms and other advertising partners for the purpose of serving you personalized advertisements from us on social media platforms and other third party websites”
Source: befinch.notion.site · checked Nov 11, 2026
- Account
Creating an account is optional.
Account registration is described as a choice in the privacy policy.
“If you choose to do so, you may register for a Finch account that will be linked to a secure hash of your phone number.”
Source: befinch.notion.site · checked Nov 11, 2026
- Where your data is kept
Offers a mode that keeps your data on your device.
Refers to reflections, custom goals and photos; creating an account stores this content encrypted on Finch servers.
“If you do not choose to create an account, then this content, including your photos, is only stored on your device.”
Source: befinch.notion.site · checked Nov 11, 2026
- Deleting your data
You can delete your data or account from inside the app.
Policy says the flow deletes information within 90 days of completion.
“You can delete your information at any time directly from the Services. In the Finch: Self Care Pet app, go to Settings (top left of the home page), scroll down to the Your Data section, tap “Delete Data”, type “DELETE”, and tap “Delete my data”.”
Source: befinch.notion.site · checked Nov 11, 2026
- Company based in
United States
Finch Care Public Benefit Corporation; the policy gives a mailing address in Santa Clara, California.
“Since we are based in the United States, you will provide your data directly to us in the United States.”
Source: befinch.notion.site · checked Nov 11, 2026
See how every listed app answers these questions in our app privacy data, or put Finch side by side with another app in the app privacy checker.
HerFound added this listing from public information. Facts aren't founder-confirmed yet. We don't publish ratings of our own; a star rating shown here is Apple's, linked to the App Store. Spotted something wrong? Tell us and we'll fix it. How HerFound compiles listings.
Finch: common questions
There is a free version. The paid plan is listed at $9.99/month or $69.99/year (Finch Plus, official help centre pricing article). Source: finchcare.com, checked Nov 11, 2026.
Finch says it does not sell personal data. The policy adds that sharing data with advertising partners "may be considered a sale" under certain regulations. On advertising, it says some data is used or shared for advertising. Source: befinch.notion.site, checked Nov 11, 2026.
Creating an account is optional. Source: befinch.notion.site, checked Nov 11, 2026.
Offers a mode that keeps your data on your device. Source: befinch.notion.site, checked Nov 11, 2026.
You can delete your data or account from inside the app. Source: befinch.notion.site, checked Nov 11, 2026.
Finch is available on iOS and Android.
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