Proov
A hormone test reader app: scan your Proov test strips and see your hormone levels across the cycle.
4.5· 303 ratings on the App StoreQuick facts
- Free version
- Some data used for ads
- Delete your data on request
From Proov's own pages, checked . See the sources
What is Proov?
Proov is the free companion app for Proov at-home urine hormone tests 🧪🌱 Dip a strip, scan it with your phone camera and see real numbers for FSH, estrogen, LH and PdG, a urine marker of progesterone. The app builds a testing plan for your cycle and reminds you which day to test, and each month you get a summary with an Ovulation Score and suggested next steps. It only works with Proov test kits, which you buy separately, and the maker MFB Fertility, Inc. says it isn't a substitute for medical advice or a form of contraception.
Screenshots
Screenshots from the App Store.
Who Proov is for
People trying to conceive, including those over 35 or with suspected hormone imbalances, and women tracking hormones during perimenopause.
What Proov does
- Scan Proov urine test strips with your phone camera to see hormone values
- Readings for FSH, estrogen, LH and PdG across your cycle
- A personalised testing plan with reminders on which day to test
- A monthly summary with an Ovulation Score and suggested next steps
- Log cycle symptoms alongside your results
- A separate Empower kit for tracking hormones in perimenopause
Proov pricing
Prices change and differ by country. Each line shows where and when we read it.
- Free version
There is a free version.
The listing says the app can only be used with Proov test kits, which are bought from proovtest.com.
“Best of all, the app is free!”
Source: apps.apple.com · checked Nov 12, 2026
- Paid plan
$99.99
Proov Complete Fertility Testing System kit, official site. Other Proov kits are priced separately.
“Proov Complete Fertility Testing System Find your 6-day fertile window, confirm ovulation, and screen for the leading causes of infertility—all in one. Regular price $99.99”
Source: proovtest.com · checked Nov 12, 2026
Proov privacy: what the company says about your data
Taken from Proov's own published pages, with the exact passage each line rests on. This is a summary of what the company states, not an audit of what it does.
- Advertising
Says some data is used or shared for advertising.
The policy also says third parties may use tracking technologies on its services to tailor advertisements.
“We may process your information to develop and display personalized content and advertising tailored to your interests, location, and more.”
Source: proovtest.com · checked Nov 12, 2026
- Where your data is kept
Your data is stored on the company's servers.
The policy says information may be stored and processed in the facilities of the company and of third parties it shares data with.
“Our servers are located in the United States.”
Source: proovtest.com · checked Nov 12, 2026
- Deleting your data
You can ask the company to delete your data.
The policy also says users can delete their user account from account settings.
“Right to request the deletion of your personal data”
Source: proovtest.com · checked Nov 12, 2026
See how every listed app answers these questions in our app privacy data, or put Proov side by side with another app in the app privacy checker.
HerFound added this listing from public information. Facts aren't founder-confirmed yet. We don't publish ratings of our own; a star rating shown here is Apple's, linked to the App Store. Spotted something wrong? Tell us and we'll fix it. How HerFound compiles listings.
Proov: common questions
There is a free version. The paid plan is listed at $99.99 (Proov Complete Fertility Testing System kit, official site. Other Proov kits are priced separately). Source: apps.apple.com, checked Nov 12, 2026.
Proov says some data is used or shared for advertising. Source: proovtest.com, checked Nov 12, 2026.
Your data is stored on the company's servers. Source: proovtest.com, checked Nov 12, 2026.
You can ask the company to delete your data. Source: proovtest.com, checked Nov 12, 2026.
Proov is available on iOS and Android.
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